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Owner planning

What Should the Sale Proceeds Be Asked to Do?

Turn a headline sale number into a household plan for spending, reserves, taxes, and long-term goals.

A large account balance is not a plan. Before choosing investments, give the money jobs. The jobs may include near-term spending, taxes and transaction costs, a reserve for uncertain deal payments, long-term household income, family gifts, and capital for the next venture.

Start with what is actually available

Do not build the household plan around the headline price. Payment timing, debt, expenses, tax treatment, holdbacks, escrow, rollover equity, or earnouts can change what is available and when. The IRS notes that a business sale may require separate treatment for different assets. Your deal team must model the actual structure. IRS: Sale of a business

Give each dollar one first job

Use five buckets:

  1. Known near-term obligations: items with an amount and date.
  2. Household reserve: money kept available for surprises and transition costs.
  3. Income capital: assets intended to support future spending.
  4. Long-horizon goals: legacy, philanthropy, family help, or later opportunities.
  5. Optional capital: money that may fund a new company, property, or other concentrated bet.

Fictional illustration. Marcus initially treats every dollar beyond taxes as investable. Once he maps the jobs, he sees that part of the money may not arrive at closing and another part may be needed within eighteen months. His question changes from “What should I buy?” to “Which obligations, dates, and risks must the portfolio support?”

Asset allocation is personal and depends on time horizon and risk tolerance; Investor.gov explains those concepts without prescribing a single mix. Investor.gov: Asset allocation and diversification

Owner’s worksheet

For each job, write the amount or range, first-use date, flexibility, and person responsible for confirming it. Anything without a date or owner is still a wish, not a planning input.

Next step

Explore the individual and family planning path, then bring the five jobs to your tax, legal, and investment professionals.

Important limits

This framework does not determine taxes, suitable investments, withdrawal rates, or whether a deal term is acceptable.

A direct starting point

You do not need a finished plan to begin.

Use the guided journey to organize the questions—or tell us directly what is in front of you.